Between Pixels

OUR BELIEFS

Why? Why do you get out of bed every morning? What is the thing in your life that you have the most passion for? Is it your job… what you do every day? Your industry? Or is it an idea or a concept that you know people need to hear. Between Pixels exists as a company to take that thing. The very thing you have the most passion for and make it known to the rest of the world.

So, what does that look like? Below is a piece we developed to launch a massive idea. A campaign to build an entire city in the country of Cambodia and ultimately change the country's future.

PHILOSOPHY

SHOW PASSION

We seek to work with passionate people. Individuals and organizations that care about the bigger picture. Our philosophy for articulating the passions our clients have for their business, idea or product can be summed up in one word. Why? Why do they do what they do and why do people need to hear about it? The "why" must be transparent to everyone watching and is central in communicating a clear message.

THINK INNOVATION

Innovation does not necessarily mean trying crazy things or experimenting with risky ideas. It simply means considering the future. Observing the landscape of your industry or culture and deciding to step out in front of the pack and do something new. And then in turn leverage that innovative spirit to engage with your audience. Or as we say "create a culture of expectation" that leaves your audiences coming back for more.

BUILD TRUST

We seek to partner with organizations and individuals that we believe in and therefore ask that you trust our input. Your trust is important and we hope to earn it. Trust is also a key factor in the relationship with your audience. Everything we do for you is viewed through the lens of trust. We constantly ask. How can we develop a greater feeling of loyalty, or sense of trust, with the audience we seek to engage?

HAVE YOU HEARD ENOUGH?

DROP US A LINE

STRATEGY

For us it's not simply about "being creative". Creativity is important, but what matters most to us is that everything we do is done with intention. You will find that we ask a lot of questions. That's because every decision we make and piece we create is part of a bigger picture. We begin with the end in mind and then take proven steps to get results.

Here's a look at some of our work through the lens of strategy.

ENGAGE THE SKEPTIC

Everyone has an opinion due to past experiences. If we are going to be effective we must step back, look at the big picture & meet our audience right where they are.

INSPIRE ACTION

Purpose, Potential, and The Reason Why. These key components must be addressed if we are going to inspire our audience to think bigger and take action.

LEAD W/ KNOWLEDGE

Knowledge is power. A strategy that leverages your unique expertise connects with people looking for answers. Develop a series & they'll come back for more.

TELL STORIES

We all have a story to tell. Stories draw us in and connect us to the bigger picture. Stories make your message tangible & illustrate your idea in action.

SHOW PERSONALITY

Comedy, staff bios, tours, highlight videos, etc... are a great way share the culture of your organization and connect like minided people to your cause.